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Personalize the subject and content

Personalize the subject and content Preferably in a place.  (opening or clicking on one of the links); autoresponders sent after user activity on the website. Autoresponders sent after the user achieves a specific goal collecting. Appropriate scoring in an e-mail marketing. Automation tool or ordering a product from a designated category). Follow-up messages can also be distinguish according to the current goal. We want to achieve in the relationship with the customer. At the beginning, it may be about building trust or interest in the offer by sending a welcome cycle. However, later you may want to increase loyalty. Remind yourself (of customers who have not bought anything from you for a long time. Generate sales or use various up- and cross-selling tactics.

Tell the recipient directly what you expect

It wouldn’t hurt to set up autoresponders. Such as a message Venezuela Email List with birthday wishes or a thank you message. The anniversary of your first purchase or joining the newsletter. The effectiveness of the autoresponders you prepare will mainly be determined by statistics (opens, clicks, purchases, inquiries, etc.). However, you can try to get direct feedback from your customers by asking for their opinion. Sending a survey (you can offer a small discount on purchases for completing it). By introducing e-mail marketing automation (what we are writing about can hardly be called the recently fashionable term “marketing automation”) in your company.

The newsletter must tell in a clear and transparent

You will save time and money, but most importantly – you will establish BJB Directory even better relationships with your customers and probably increase your revenues.will ensure a high open rate We don’t want to tempt you with the promise of ready-made newsletter topics that will make your customers open your messages like crazy. Each company sells something different and each communicates with its recipients in a different way, so each topic should be developed by an experienced person (preferably a copywriter). But… …we can show you some patterns that we have been testing for years and that we know work almost always and almost everywhere. We present seven types of newsletter topics that usually generate very high open rates (you can use them separately or try to combine them to create original combinations.

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