Make sure you have an effective landing page So before sending. Check whether it displays well not only in your e-mail program (browser). But also in other popular ones. Fortunately, professional e-mail marketing tools have the so-called test inbox. It is also worth remembering the so-called alts, i.e. signatures under graphics. Which are also displayed […]
Tag: Industry Email Leads
Post a link to preview in your browser
Post a link to preview in your browser You can also consider similar activities in the context of Instagram, Twitter or YouTube. We write more about building an address database in this article: How to build an address database? 5 places you should collect email addresses. 2. Lots of extracts from the database If recipients […]
Always test before actual shipping
Always test before actual shipping Every marketer is aware of the possibilities offered by mailing. As a result, Internet users’ e-mail boxes are bursting at the seams. And running good campaigns is becoming more and more difficult. See what problems we most often encounter in e-mail marketing and how to solve them. Email marketing – […]
Avoid elements that may cause the message
Avoid elements that may cause the message Your car will look better than ever The holidays are getting closer. We will find your dream offer Build your newsletter database 10 times faster. Check out how… Reduce expenses in your company by up to 10% thanks to this solution 5. Promising problem solver Type of topics […]
Perhaps someone who sees the content of
Perhaps someone who sees the content of Arousing curiosity The simplest thing you can do to get someone to open your message is to arouse their curiosity. The idea is to write the topic in such a way that it even bothers the recipient (“no, I have to click and see what it’s about!”). Examples: […]
Personalize the subject and content
Personalize the subject and content Preferably in a place. (opening or clicking on one of the links); autoresponders sent after user activity on the website. Autoresponders sent after the user achieves a specific goal collecting. Appropriate scoring in an e-mail marketing. Automation tool or ordering a product from a designated category). Follow-up messages can also […]
Consider a catchy subject line and a sender field
Consider a catchy subject line and a sender field. And thus respond to customer needs not only when you have the opportunity. But above all when they themselves request information. Example. A customer of an online electronics store visits a subpage with the latest smartphones. Within an hour of this visit, for example, they may […]
The same solutions do not always work
The same solutions do not always work Most of the companies we work for entrust us. With the implementation of e-mail marketing strategies from A to Z. However, this is not the only model in which we operate. It happens that a client commissions us with only part of the work. For example, he knows […]
Designing and coding messages in
Designing and coding messages in If you run a car showroom. Divide your customers (including potential ones) according to what car (or cars) they are interest in. And so on and so forth. The more accurate your segmentation and content selection. The more effective your email marketing strategy will be. 3. Think about what you […]
This especially applies to all newsletters
This especially applies to all newsletters Those who know her can have no doubts. 20. Take care of an effective landing page. Since this is a topic for a completely separate article, we only mention that the effectiveness of the newsletter is determined not only by the newsletter itself, but also by the landing page […]
Gives you a lot of scope for creativity
Gives you a lot of scope for creativity If you do not have access to this function, you can create mailboxes in several popular email services (such as WP, Onet or Gmail) and check the correct display manually. 12. Avoid elements that may cause the message to be treated as spam. There is a lot […]
Good practices in email marketing
Good practices in email marketing Tell the recipient directly what you expect from him. The newsletter must tell in a clear and transparent way what the next step is (sending inquiry, booking, purchase?). Your client cannot guess or guess anything (because he probably won’t do it). 5. Remember about CTA elements. First of all, buttons […]
