Personalized messaging can significantly. Subscribe banner Stay connected with BlockSite Get productivity tips and company updates. Subscribe Let’s define the attention economy Anything can be monetized these days, including our attention. And when we spend an average of 7 hours per day online. It makes sense that a ton of marketing and advertising efforts continue to be pushed online. On the places and sites we spend our time. The global digital advertising market in 2022 was valued billion. Where 63% of the overall expenditure was spent on digital media ads across any device. With access to an internet connection. The sites and apps we find ourselves spending. So much time on, like Google, Facebook, Instagram, etc, profit from. These ads and profit the more hours we spend on their platforms. Now enter the attention economy.
Customer service can make the platform
An economy where our attention is the product. And even Chile Mobile Number List when we aren’t spending our own money on these sites, we provide our attention, which is a very valuable resource. With the fast-paced digital environment that exists today, the competition to hold our attention for longer periods is strong. We’ve all been in that situation, where we open Instagram – or whichever app you prefer – scroll for a few minutes, close it, open up another app, scroll for a few minutes, close it, then open Instagram back up again. It can feel like an endless cycle sometimes. But even so, the 7 hours we spend online means something is working, something is keeping us there.
Different platforms have different pricing models
The ‘something’ that’s keeping us there BJB Directory can range from clickbait articles and posts, the infinite scroll mechanism, auto-playing videos, endless notifications and icons, and more. These are all methods to keep us attentive to our devices and their apps. And we already know, that when we’re online, we’re being tracked, meaning the more we use our devices, the more targeted and personalized recommendations and ads become. Now what? It can seem bleak and impossible to avoid. But in actuality, it is possible to resist the attention economy. It will require practice and patience while you remove distractions and learn how to do nothing, while not feeling like you’re missing out on all of the things waiting for you on your device.