If you are thinking about hiring a content manager , this article is for you. Here you will find all the pertinent and relevant information you ne when starting the selection process for this type of profile.
In this article, you will learn about the specific functions that a content manager must fulfill, the skills that a candidate must have, and useful tips when hiring.
Digital transformation and changes in consumer habits have made content the fundamental pillar of marketing strategies.
Content is the mium through which inbound techniques can be appli, advertising can be carri out or close relationships with the audience and customers can be establish , among other things. To achieve a solid content strategy, the figure of the content manager is essential.
What are the specific functions of the Content Manager?
A content manager is responsible for designing, planning, creating and improving the content of a website within the framework of a content strategy.
The role of content manager list of sierra leone consumer email should be play by a professional with extensive knowlge of the company they will be working for and the industry it is involv in. They should conduct thorough research on the brand and first create a style guide for future publications.
It is also responsible for evaluating and optimizing. Content that does not work or that does not meet the stat objectives.
The main responsibilities of a content manager are:
Conduct content audits with new clients.
Come up with quality content proposals .
Write and it content.
Lead a content sales enablement: what is it and why does it improve sales? creation. Team (copywriters, designers, video itors, etc.).
Develop a content strategy align with the company’s Hire the Perfect marketing objectives.
Conduct regular brainstorming china lists sessions with the content team to identify opportunities and